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By Christopher Granger
For everything digital and virtual, online reputation management is needed. This is when one tries to meticulously monitor, address, or mitigate search engine result pages. Think of it as putting in your own hands what the users see after typing your name in search engines, just like Google. If you want to know more about this topic, you can read the tips and guide below.
It is about tracking what people say about you, the things that might have been already put up online and has something to do with you. Think of it as like trying to maintain a certain online image. Granted that things are being said and put up about you, Online Reputation Management will try to enhance that image, based on what and how you like it.
But what if there are not enough things that are being said about you? In that case, you should try to establish what one would call an online presence. There are many ways to do that, and one is create profiles and contents. Brand it as your own and make it positively and honestly representative of you. Basically, be involved.
One of such sites is Badoo, and it is an online dating site targeted at finding individuals with satisfactory geographic proximity. It also brands itself as a social discovery website, aiming to match preferences and return with a list of people who are probably most similar to you, sort of like the best matches. This is good, because it can be likened to an active search for individuals who would most probably be interested in what you are doing. Furthermore, because of the nature of this website, introductions and conversations tend to be less formal, allowing for a more relaxed and casual way of doing online reputation management.
And here are just a few tips to keep in mind once you have already broken through the gates of the online world and the only thing to do is to establish a social media identity. First, own your name. Own it, and do it fast! If someone else with a similar name registers a username similar to yours, expect that much needed viewership will be diverted to that person instead. Register your name to every social networking site you find. In addition do not, or at least refrain from, using different variations of your name when using different social media websites and platforms. Also, stick to just one branding. Or if it cannot be avoided, just keep it to a handful. This provides some level of consistency with the name and keyword matches.
Building a personal brand usually entails maintaining that significant presence in just a few things that you want yourself to be connected or associated with. If you want to be known as someone who is interested in tennis, then try to make your presence be well felt in forums or discussion groups that focus solely on tennis. Just try not going too far, as this can provide confusion.
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